We have serious problems to solve, and we need serious people to solve them. And whatever your particular problem is, I promise you Bob Rumson is not the least bit interested in solving it. He is interested in two things, and two things only : Making you afraid of it, and telling you who's to blame for it. That, ladies and gentlemen, is how you win elections. You gather a group of middle age, middle class, middle income voters who remember with longing an easier time, and you talk to them about family and American values and character and you wave an old photo of the president's girlfriend and you scream about patriotism. You tell them she's to blame for their lot in life. And you go on television and you call her a whore.